Many people do still access the web from desktops and laptop computers, but as tablets and especially smartphones become more ubiquitous, more and more people are using their mobile phones as their go-to web browsing device.
It is wholly possible to cut down on the problems faced by users who visit a website on mobile through responsive website design. Optimizing a site with responsive design will prevent these users from the need for resizing, or scrolling, or zooming, or panning out - all of which are common issues faced by users when viewing non-responsive websites on their phones. So, if your website is not responsive, it is clear that you need the help of a responsive website design company that will optimize the current site for various mobile devices.
A website needs to be mobile friendly, not only to be user-friendly, but also because mobile optimization it is now one of the key ranking factors for search engines like Google. Your site should be responsive both so that visitors can make full use of it, and so they can find it in the first place. Responsive sites offer the following benefits:
- Improvements in user experience
- Rank higher in search engines
- Site looks good regardless of device
- Managing one responsive website is easier than having a second mobile-only website.